Monthly Archives: August 2017

Merely Informational Matter Not Registrable at the U.S. Trademark Office

In July 2017, the U.S. (Patent and) Trademark Office (USPTO) published Exam Guide 2-17 (LINK to .doc file) to give guidance on why “merely informational matter” cannot serve as a trademark and thus cannot be federally registered. To function as a mark the matter must serve to indicate the source of the goods/services and to identify […]

Read More